Country Sales Manager smart Belgium

We are the brand for forward-thinkers. We celebrate challenging conventions and shaping the future of electric mobility. We focus on the essentials to bring perfection to customers. We make urban life more enjoyable and entertain our customers with new impulses.

Ever since smart exists, we rewrite the automotive industry’s rulebook. In the 1990s, we undermined the predominant philosophy of ‘bigger is better’ and designed a revolutionary car. Since 2020 we are the first car enterprise that switched to 100% electric! We aim to transform into a leading player in urban premium, electric & connected mobility provider.

Are you a forward thinker too? Then join us now!

About the job

Within smart Belgium’s B2C and B2B sales environment, the role drives sales performance and sustainable business growth by expanding the dealer/agent network, acquiring fleet customers and executing national sales strategies. The jobholder is accountable for delivering an outstanding customer experience, driving profitability and ensuring the consistent application of smart’s selective distribution standards. Acting as a key interface between the Belgian market, local stakeholders and smart Europe, the role ensures strong market alignment and the effective implementation of smart’s strategic objectives at local level.

Your responsibilities 

Network Development & Management

• Ensure an outstanding customer experience across physical customer touchpoints by developing and supporting the Belgian dealer/agent network
• Develop existing dealers/agents and identify new business opportunities in line with the selective distribution strategy, working closely with the CEO, local teams and smart Europe
• Ensure that all dealers/agents consistently meet selective distribution requirements and dealer standards
• Ensure dealer/agent staff have up-to-date product information, documentation, materials and training; provide coaching on product demonstrations, merchandising and selling skills where needed

Sales Performance & Planning

• Monitor country-level B2C and B2B sales targets, growth and KPIs, and translate results into concrete actions
• Prepare and deliver country sales forecasts and dealer/agent plans in coordination with the Belgian CEO and smart Europe Sales
• Communicate smart’s vision, values and commercial direction, and support implementation of short- and long-term sales plans in Belgium

Reporting & Process Improvement

• Maintain regular sales reporting and analysis using smart’s defined sales processes and CRM tools
• Implement and continuously improve national fleet sales processes in line with European guidelines
• Work proactively with local market functions and smart Europe to improve processes and support pilot projects
• Share best practices across the dealer/agent network and sales team

B2B & Fleet Sales

• Acquire new B2B and fleet customers in Belgium, including negotiating tailored framework agreements with larger organisations
• Identify new business fields and digital B2B opportunities based on market analysis
• Develop new mobility business opportunities with fleet customers and partners

Marketing & Product Launches

• Propose and initiate local marketing activities to address sales target gaps and support campaigns
• Coordinate product launches with relevant stakeholders in Belgium and smart Europe

Stakeholder Management & Representation

• Build long-term relationships with dealers/agents, fleet customers and other key stakeholders, acting as a main point of contact
• Represent smart at dealer/agent and customer events, trade fairs and other local activities

What you bring along

Education

• University degree in Business, Marketing, Economics or a related field, ideally with a focus on sales or account management

Professional Experience

• At least 4 years of relevant experience in sales, district management, account management or key account management, preferably in the automotive industry
• Proven track record in achieving sales targets, developing dealer networks and managing B2B customers in a competitive, target-driven environment

Knowledge / Functional Expertise

• Strong understanding of sales management, network development, fleet sales and commercial negotiations
• Ability to analyse sales performance, translate KPIs into action plans and identify market opportunities
• Knowledge of digital sales channels, CRM tools, direct sales models and evolving customer behaviour
• Excellent command of French and Dutch, both essential for the Belgian market, and fluent English for effective collaboration with smart Europe
• Good understanding of automotive retail, marketing activities and aftersales processes
• Valid driving licence and willingness to travel regularly within Belgium, including occasional weekend events

Key Competencies / Soft Skills

• Strong relationship management, communication, negotiation and presentation skills
• People management and leadership skills, including the ability to motivate, coach and develop a small team, set clear objectives, delegate effectively and foster accountability
• Ability to provide direction, prioritise workloads, support team members and maintain team engagement while ensuring delivery of commercial objectives
• High level of autonomy, with the ability to take ownership, prioritise and make decisions independently
• Adaptability and resilience in a fast-changing environment, with shifting priorities and evolving business needs
• Analytical, solution-oriented and commercially minded, with the ability to assess opportunities and risks quickly
• Strategic mindset, initiative and a proactive approach to business development
• Collaborative approach, building trust and maintaining effective working relationships across different stakeholder levels
• Attention to detail, accountability and a strong focus on results and customer experience

We're building a workplace where amazing people like you can do their best work. Together with us, you enjoy the agile working atmosphere with cross-European responsibilities.
 
We're creating a culture where personal and professional growth are as important as business growth. Together with us, you will build a diverse and inclusive environment where you feel you belong to.
 
We empower you to have ownership over work!